Published on November 10, 2022  - Updated on December 05, 2023

Personalizing the customer experience: what you need to know "Customer is king" is a saying we often hear. And it's true, customers have the power and they exercise it by choosing where they buy and ...

Published on September 09, 2022  - Updated on December 05, 2023

10 most efficient customer review platforms Customer reviews have become very important in recent years. Whether it's to generate sales or to manage their e-reputation, all companies must be interest...

Published on August 17, 2022  - Updated on December 05, 2023

5 types of customer reviews to analyze to improve the customer experience Whether in B2B or B2C, customer reviews play a very important role in the success of a business. Whether it's before purchasi...

Published on May 23, 2022  - Updated on December 05, 2023

The comparison: Emotional analysis vs. sentiment analysis When it comes to using an automatic semantic analysis tool, there are two approaches: sentiment analysis and emotional analysis. Although s...

Published on April 27, 2022  - Updated on December 05, 2023

How to use semantic analysis to improve customer experience ? It's possible! The comments left by your customers are often a mine of information about your experience and customer journey. It's impor...

Published on April 01, 2022  - Updated on December 05, 2023

What is the Customer Effort Score ? The Customer Effort Score (CES) is a key indicator that aims to put the customer at the center of your strategy. When it was first mentioned in 2010, it reth...

Published on February 24, 2022  - Updated on December 05, 2023

Q°emotion X Heineken Experience: Semantic analysis to improve the customer journey and experience Heineken Experience is the oldest brewery of the group. Located in Amsterdam, this brewery ...

Published on January 31, 2022  - Updated on December 05, 2023

How to realize an automatic semantic analysis? Semantic analysis is often seen as a tedious process, very costly in time and resources. However, thanks to artificial intelligence this is no longer re...

Published on November 12, 2021  - Updated on December 04, 2023

The best strategies to reduce your churn rate using semantic analysis. Every business in the world loses customers. According to a study by Harvard Business Review , companies lose an average of 1...

Published on September 13, 2021  - Updated on December 04, 2023

Analyzing customer reviews is the best way to identify and prioritize irritants. When you lose a customer without understanding the reasons, it's always annoying. That's why asking customers directly...